Berkowitz Plans 1000-Foot Skyrise Miami Observation Deck

Developer Jeff Berkowitz has submitted plans to the city of Miami for an observation tower called Skyrise Miami, exMiami has learned.

The Arquitectonica-designed proposal is slated to begin construction in 2014 on what is currently a surface parking lot behind Bayside Marketplace.

Skyrise will include three observation decks. Also included: A restaurant, nightclub, private lounge and a ballroom. Other attractions planned are a moving theater, Skyplunge and Skyrise Drop.

Berkowitz is best known for developing major shopping centers throughout Miami, including Aventura Commons, Dadeland Station and Fifth & Alton.

The FAA has granted approval for Skyrise Miami to be built at a height of 1000 feet above sea level (990 feet above ground level).


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Love this idea. Miami could use an observation deck. It could become a Miami icon as well. Imagine watching that Skyrise slowly sink below the horizon as you drift away on a Caribbean cruise… What an impression that would make on visitors!


What’s to be observed in this city? Not like we have mountains covered in fall foliage or snow capped in the winter!


I totally agree with weeder. There is nothing to see in Miami, except water. The skyrise is nice although WAY TOO TALL, and it takes up a lot of space on the bay. I think I would like it if it was smaller, maybe 700ft at most.


This is a great idea, it will bring a unique structure to downtown. I feel many tourist as well as residents will enjoy the observation decks and amenities.


Can’t wait to try the sky plunge & free fall. I think its great. Will bring more people to where they belong.

Gerwyn Flax

I have to agree with Charles. Since the developer obviously wanted to create a landmark structure, why would they settle on such a pointless and distasteful building? Worldwide, there are so many outstanding examples to draw from. If this structure says “Miami”,then i think Arquitectonica’s view of Miami is unflattering.


I love it
Finally a structure different from most buildings in Miami
We need more aggressive architecture like in great cities in the world such Dubai, Shaghai etc
I hope they build it


Most significant proposal in Miami for the past century.


Did you already forget about the tunnel under government cut to the port of Miami? That’s equally, if not more, significant than another building in the skyline.


Wow, I have to say I actually really like it concept design etc.
I just hope they really invest on not only the landscape at its base but the landscape to there; as currently its just a back road and is not pedestrian friendly or inviting at all.


Yeah, access to it seems limited especially with the old Hard Rock location smack dab in the way. This will probably be a heavily visited tourist destination too so I don’t know.


Don’t know how I feel about this. I like the observation tower idea but the design is going to take time getting used to.


I just purchased a smaller version of this that takes 3 double A batteries. Keep it in my naughty drawer.


I got the one that plugs into the wall


I honestly don’t think it’s all that phallic looking.
Now if the building belongs in your S&M collection is another story. lol.

mind in the gutter

hmmmm…it is very phallic


Is this a rehash of the old Solar Universe Miami proposal? Either way I really like it!!!


Great if you like increased traffic and congestion in that area! Bigger isn’t always better and this does resemble something you put batteries in. It will make somebody a lot of moneyand definitely improve the skyline, great idea!


Perfect. Absolutely perfect.

What a brilliant ripoff for the developer. Build it on public parkland so no land cost. Half the cost or less to build than a condominium or office tower. Cost to buy off each commissioner vote should be minimal with a 100 year land lease. Then this butt ugly POS will rain money. You can then charge each visitor $5.00 to go to the top and and when they want to come down charge $30.00 for the round trip to come down. Mark Sarnoff Rockefeller will love this idea.

that someone

i do like the idea of an observation deck on this land to view the beauty of our city yet I’m sure if this is the best design. As others have mentioned it does look phallic and would there would be endless supply of jokes regarding it and the city. Also, wouldn’t we want something iconic that will stand the test of time?


not only stand the test of time, but something that will stand the force of hurricane winds!

Alejandro "EL CONDOR" Arce

While visiting DUBAI I was told about the tall structure that was to be built.
It appears that Miami is turning into a little Hong Kong or a big DUBAI and getting away from being the Havana of America.
The fact is that Miami is a different city and that new “things” appeal to most people. I say “most people” , meaning the large Cuban sector.
So we will have a very tall structure that can be seen from the air.
What about a terrorist attack?
And, do we need more attraction in this small piece of land?

I am in favor of “DEVELOPMENT”, however the meaning of it could be misleading when more and more construction are approved by our , so corrupted legislators.
I am sure that there will be “meetings” and all types of discussion knowing that, at the end, the developers will win, one way or the other. I am not against, or in favor of more developing since I am looking at MIAMI as a place where the impossible occurs when you have the money to do it
Let’s watch for the money under the table that happens when assigned contracts to friends, relatives, people with funds etc. etc. and company

Alejandro, the best thing you wrote was: Miami “is a place where the impossible occurs.” That would make a great slogan for the CofC. As for the rest of your post, not building big because of fear of terrorist attacks only gives power to the terrorists. It takes some big cahones to build tall in the first place and even bigger ones post 9/11. I’m proud I live in a country where its people grow ’em big.


this will definitely bring a Red Bull stunt race to miami. I have never liked any of Berkowitz developments. I just hope he doesnt stick a another Britto in front of it.


Please no more Britto
I m so glad they are thinking outside the box in Architectural Design
We do not need more rectangle buildings at all
Be creative people and stop critisizing this wonderful project
I hope they build it

the "fake" JK

I agree with the ‘no more Britto’ position, however, it is quite ignorant to say that a ‘rectangle building’ equals not being creative and thinking inside the box. Do your homework before saying things like that. For example, have you seen the new museum of modern art going up at Bicentennial Park? I guess it wouldn’t be creative according to your commentary. Right?..




1) He will not place billboards as the type of permit he has applied for will not allow it,
2) it doesn’t look like a vib, more like a hairpin really,
3) it would work, bayside is mostly a tourist attraction and tourists LOOOVVVEEE these kinds of things.


Except it would totally ruin the nice view of the Bay. Who wants to stare at the base of that monstrosity?

I really hope this project dies, or at the very least gets a total redesign by someone who actually has taste.


the area now is a parking lot. this would be great the tourist will love it and as was previously stated bayside is a tourist destination. i just hope that bayside will be updated also as it looks like something that belongs in the eighties maybe because when it was built it was already outdated. i feel this will enhance the parks and add to the things that people can do when visiting now a bridge connecting them as was originally promised would definitely create a flow between them and enhance the baywalk

Rip-off! Unless, of course, you prefer the euphemism “inspired by.” It’s amazing how much they look alike.


I’ve often wondered why the taller buildings in Miami didn’t have an observation deck on top? This would have been easily mandated to be included in their plans by the County Commission before their approval. In any case, I favor this one, although I am not impressed by the design. I hope it has unobstructed 360 degree visibility. It appears from the design drawings that you can only see out of the east and west. There’s also limited parking in Bayside, although most of the visitors probably won’t be driving there.


Yes, it will only have unobstructed views to the east and west. There’s a thorough description of this project in the Herald.

But it won’t have an unobstructed 360 degree view, i.e., north and south will, at best, be seen through a screen of some sort that, I’m betting, will be laced with LEDs.


Please sign our petition to stop this ridiculous development:


I think you have the petition all wrong. The main issues with this is the design. Your petition indicates that enough with additional development in Downtown Miami when actually we need the opposite. Downtown Miami has so much more to do and develop – so much to grow. The issue is that we want iconic infrastructures that meet the quality of designs and creativity seen in Asian markets and other. Have a petition like that which targets the design of this and compares it to structures in Asia and other and you’ll get my signature.


Yeah, I’m against this particular design and possibly this particular location but I welcome an iconic structure to Miami’s growing skyline any day of the week as long as it’s done with taste.

I won’t sign the petition because, although I may have a problem with future advertising racing up and down its facade, I like the overall concept and have no problem with it. In fact, I wish they would make it taller– the tallest ever– but, alas, the FAA would go apopletic.


Your petition question is poorly drafted. Try again.


I won’t sign this petition, I feel this would be a great addition to the park and as for stopping development in downtown this is where major development should happen. We need to create more density in the core of the city it is where we have the best transit and it still can use improvement. But people can get around with out the use of a car in the downtown area. So we should take this opportunity to continue to develop mix use projects and provide the entertainment that a vibrant downtown needs.


Clearly a fancy looking draw bridge that never goes down. Welcoming those coming from the east and west. Nice symbol. Good for Miami.


Berkowtiz has a small penis.




Great an observation tower with more than half of its perimeter being either solid concrete or covered by metal mesh

Tim Balsam

The site is owned by the City’s taxpayers. Local politicians should not give the land away.


Yes we should leave it as a parking lot, because god knows we don’t have enough of those.


Excellent project.


It’s an awesome project,it belongs in Miami,exactly where it’s planed.Once it’s built,the tourists and the majority of locals will love it.Hopefully you will too.It says “Miami”.


This is awful! Talk about bad urban planning. This thing is an eyesore that does not relate to anything in its immediate context.


Thats what they said about the Transamerica Pyramid too. Time/history will judge but at least there is courage to try sometime new

Nunya Bizniz

What exactly do you think would relate to a 1000 foot observation tower?


Underwhelming architecture ….arquirectonica is so dull and stale…..they have lost the wow factor….. Sad!!
They should be looking at the cutting edge structures and buildings of Dubai, Abu Dhabi , Doha & Shanghai for inspiration ….