Bidding Opens For Unified Branding Of Riverwalk & Baywalk

Miami’s DDA is seeking proposals to brand Miami’s Baywalk and Riverwalk.

The project has an estimated budget of $300,000. According to notes from a Q&A session, the city is separately considering a $25 million bond for the baywalk.

The Miami DDA is currently seeking proposals from interested and qualified consultant teams, to develop a brand identity for the Miami Baywalk-Riverwalk, identify and develop a unifying design element or palette of elements to be incorporated into the existing landscape/hardscape, and an implementation & maintenance strategy.

No other project on the waterfront has the potential of transforming our Downtown, celebrate Miami’s unique heritage, create access from our diverse neighborhoods to the waterfront, and generate a legacy for generations to come.