Diesel, the Italian fashion brand, has announced plans to build a Diesel Living condo building in Wynwood.
There will be 143 loft-style units in the new building, with 24,000 square feet of ground floor retail. Sales will launch in the first quarter of 2019.
“Diesel Living is the first true concept of modern living by a fashion brand. It reflects the lifestyle of today’s young generations, moving around the world and living life on their own terms. It reflects their ‘social’ way of interpreting their residences, spaces where they live, work and entertain with friends – spaces that say a lot about them and their personality. Diesel Living helps them to do just that: show the world who they are. I am sure this new project is only the beginning of a new exciting adventure,” said Renzo Rosso, founder of Diesel.
Diesel Living Wynwood is being developed in a partnership with Bel Invest, which submitted the plans to the Wynwood Design Review Committee this month.
Bel Invest is planning to develop a total of six properties in Wynwood, including residential, hotel, office and retail space.
“We are excited to help turn Wynwood in the first real urban pedestrian friendly neighborhood in Miami, thanks to our long-term experience in developing real estate across Europe,” Maximilian Beltrame, president and CEO, Bel Invest Group said. “Diesel and Wynwood are a perfect match in every aspect, and we feel honored to have been chosen to develop the first Diesel building in the world. We want to create buildings and shape neighborhoods where people do not have to leave their house by car, but rather find all their daily needs within walking distance.”
Zyscovich is the architect.