Photos: X Miami Hands Out Protection At Ultra; Rents Start In $1200s

Ultra Music Festival took place directly in front of the under-construction X Miami apartment tower, and the developers took the opportunity to do some marketing by distributing branded condoms.

The 464-unit building opens this fall. Rents start in the $1,200s, according to signs posted in front.

Developer PMG is targetting millennials with micro-units and a high level of amenities, including a pool deck “that makes Vegas hotels blush.” PMG is also building a similar project at the Las Olas Riverfront site in Fort Lauderdale.